Unproduced Productions Brand Guidelines

Target Audience: Unproduced Productions is created for brands, businesses, and creatives looking to bring bold ideas to life through visually compelling storytelling. The target audience includes small businesses seeking fresh marketing content, established companies wanting high quality video and photo production, and individuals or organizations in need of creative direction that captures attention and drives engagement.

Purpose: The purpose of creating brand guidelines is to establish a consistent visual and verbal identity that communicates a brand’s personality and values across every platform. By defining elements like logo usage, typography, color palettes and imagery style, brand guidelines ensure that all content feels cohesive and recognizable. This not only builds trust with the audience but also strengthens the brand’s presence in a competitive market.

Hardware Used: None

Software Used: Illustrator, Indesign, Photoshop

BEHIND THE SCENES

These photos highlight the exploration, revisions, and creative decisions that shaped the final product, showing how ideas evolved into a polished and cohesive brand identity. By sharing these earlier versions, you can see the thought process and experimentation that goes into building the branding.

Version 1 of the brand guidelines